Posts Tagged ‘Communications’

A Q&A with Ellie

Tuesday, July 13th, 2010

1. What’s your favourite colour? Ruby Red

2. What’s your favourite film?  Royal Tenenbaums

3. What’s your favourite sound?  The crackle of the needle at the beginning of a record

4. What’s your favourite band/musician?  Black Angels, Gonjasufi

5. Favourite word? Burrito

6. Least favourite word? Alarm 

7. Finish this sentence - when I was little I wanted to grow up and be…  Retired. Seriously! Apparently my mum picked me up from preschool one day and I asked her if I could retire yet. Must’ve been a rough day in the sandpit.

8. What inspired you to work at RADAR? The desire to do something different in a creative environment with like-minded people. A job at Radar popped up and here I am!

9. What’s your background in design, i.e. education, etc? BA Media and Communications

10. What do you love about design? I love how broad it is.

11. Who is your favourite designer? Sydney based duo ‘We Buy Your Kids.’ They do amazing poster art.

12. Most memorable design exhibition/collection? Yayoi Kusama at the MCA was awesome.

13. What do you like about working at RADAR? The lovely people and the laid back atmosphere of the office.

14. What’s your favourite RADAR campaign/job?  I don’t really work on campaigns so I’d have to say being the keeper of the music remote is my favourite job.

15. If you weren’t in advertising, what would you do?  Something in the music industry.

16. Finish this sentence - The best career advice I ever received is… Do what you love!

17. What career/job would you never do?  Sanitation Plant Worker

18. Who is the funkiest dresser at RADAR? I’d have to say the ottomans in the foyer.  They dress pretty funky every day. Don’t know how they keep it up!

19. Finish this sentence - the best place to go for lunch/coffee/drinks in Surry Hills is…  Cafe Fifi does a mean BLT.

20. Finish this sentence - RADAR is…  RAD!

In the Hot Seat with Bobby Dazzler…

Friday, June 25th, 2010

1. What’s your favourite colour?
To eat – red, to wear – black, to decorate; anything citrus.

2. What’s your favourite film?
ROMY AND MICHELLES HIGH SCHOOL REUNION.

3. What’s your favourite sound?
Diet coke can opening/recess bell.

4. What’s your favourite music?
Karaoke; Whitney Housten, Dance; RNB (closet Wigga), drive; anything Triple J.

5. Favourite word?
Pastiche –ha ha Marissa.

6. Least favourite word?
Hillsbus.

7. Finish this sentence - when I was little I wanted to grow up and be…
a TV Chef.

8. What inspired you to work at RADAR?
I thought it was a fast-food joint. No, an entry into the wonderful world of Advertising.

9. What’s your background in design, i.e. education, etc?
Bachelor of Communications: Public Communication at UTS.

10. What do you love about design?
It is the scenic route; everything is much easier and enjoyable with aesthetics. It’s a manifestation of everyone’s unique spirit – we all imagine, create and see it differently.

11. Who is your favourite designer?
Arist; Kandinsky/Franz Marc, Fashion: Akira, Magazines; the illustrator in Frankie Magazine.

12. Most memorable design exhibition/collection?
The Kandinsky/ Monet/ Van Gogh exhibition at Centre Pompidou in Paris.

13. What do you like about working at RADAR?
Free Diet coke, people, City Edge, the work, the music.

14. What’s your favourite RADAR campaign/job
CBA Foundations; anything copywriting and emptying the bins.

15. If you weren’t in advertising, what would you do?
Be an actress/ designer/ visual merchandiser/nomad

16. Finish this sentence -  the best career advice I ever received is…
Regret what you’ve done, not what you haven’t/ Don’t count the days  make the days count.

17. What career/job would you never do?
Sanitary Bins attendant, flight attendant.

18. Who is the funkiest dresser at RADAR
Lady Gaga……..joke. I’d say Tom/Helene/Elan.

19. Finish this sentence - the best place to go for lunch/coffee/drinks in Surry Hills is…
City Edge or the park.

20. Finish this sentence - RADAR is…  the place to be.

20 Questions in 20 Minutes with Patrick

Monday, December 22nd, 2008

This month, we spoke to Patrick and found out why he became an account manager…

1. What’s your favourite colour?
Orange. It’s like the national colour of The Netherlands – where I’m from – after the last name of the royal family, called ‘of Orange’.

2. What’s your favourite film?
Dancer in the Dark. Quite a heavy movie with singer Björk in the lead role. It looks and sounds like an old school musical, but the story being told is extremely cruel.

3. What’s your favourite sound?
We just bought a new Vaio PC for at home and it makes this funky beep-sound when turned on… it’s always nice to hear the sound of your new gadget. (Well, for the first month.)

4. What’s your favourite band/musician?
I admit; I like handbag music. At the moment I can’t get enough of the new album of PCD… (if you don’t know which band this is, you probably hate it!)

5. Favourite word?
Tuck. Tuck. Tuck.

6. Least favourite word?
Honey, wake up!*

* Never heard it at work though!

7. Finish this sentence - when I was little I wanted to grow up and be a…
A professional violin player. I practised for years…. the fact that I’m here now shows you how ‘talented’ I was.

8. Why did you become an account manager? What inspired you?
I did a work experience during my university years  at a design agency in Rotterdam and they offered me a job afterwards. From there I went to another agency, then AXA, the insurance company.
I found out project managing is my kind of thing: I like the challenging fast-pace that comes with it. You get frustrated sometimes but you also know there’s a deadline: so any project will end…. one day.

9. What’s your background in finance, i.e. education, etc?
I’ve got a Master degree in Psychology from The Netherlands, and a Master of Professional Communications from Sydney Uni. The psychology degree may not be the most logical choice for someone working in advertising, but I’d always been very interested in the human mind.
I’ve worked both on agency and client site in Holland, and joined RADAR after finishing my degree here.

10. What do you love about design?
I’m always surprised how the designers here at RADAR are able to translate the words from a brief into something tangible ánd beautiful. Sometimes you worry what they come up with, but so far I’ve been pleasantly surprised.

11. Who is your favourite designer?
Philippe Starck. Anything he touches turns into something interesting. Maybe also because the building opposite from where I live was designed by him, so I’m confronted with his style every day of the week!

12. Most memorable design exhibition/collection?
I love the Guggenheim in New York. You start at the top and scroll yourself down, along some pretty amazing art. The building itself intrigues.

13. What do you like about working at RADAR?
No politics. I’ve worked for big organisations long enough to know how hard it can be to have to play those games. At RADAR, we’re all here to get the job done and have fun with it.

14. What’s your favourite RADAR campaign/job?
We worked on a CBA project called ’40Faces. 40Stories’. It’s a program in which staff volunteer their time and skills by mentoring a group of less-fortunate students. I was overwhelmed by the commitment but also talent of these students. They all made their own piece of art which RADAR turned into a beautiful coffee table book.

15. If you weren’t in advertising, what would you do?
Probably a gardener. My family has a background in gardening.

16. Finish this sentence - the best career advice I ever received is…
It’s just a job.

17. What career/job would you never do?
A dentist. I worked for one during my uni years. The idea of working in people’s mouths all day… and believe me, it’s often not pretty.

18. Who is the funkiest dresser at RADAR?
Marissa. I don’t know how she does it, but she can walk in with the most attention-grabbing dress and look fabulous in it.

19. Who in the office would you trade places with for a day and why?
Anne, our accountant. It would be interesting to know where all this hard work leads to at the end of the month…

20. Finish this sentence - the best place to go for lunch/coffee/drinks in Surry Hills is…
Two Good Eggs. Because it’s across the road from where I live, in that Philippe Starck building!

21. Finish this sentence - RADAR is…
Tuck. Tuck. Tuck!

RADAR Online

Thursday, May 8th, 2008

Navigating the intricate and burgeoning world of online advertising can be daunting without up-to-date information and the right resources.

According to AdNews, online advertising could see growth of up to 30% in 2008, with paid search being one of the fastest growing segments. With this in mind, there’s no doubt it is becoming increasingly important for graphic design and advertising agencies to stay abreast of the latest trends and developments in this market.

Whether it’s a simple banner gif or a fully integrated campaign, RADAR Communications is making advances in the world of online marketing and advertising.

Creating competitive, innovative and successful online campaigns for clients has been an exciting focus for RADAR over the past few years. During 2007, RADAR worked with a number of key clients and products to develop fresh and strategic creative across a range of channels including website design, banner advertising, SEM and e-mail marketing.

RADAR is now set to launch an integrated campaign for IMB Banking and Financial Services which will see some dynamic creative launched online as part of IMB’s Discount Split Home Loan Campaign. Featuring the vibrant IMB chair and the tagline “Have the best of both worlds”, the campaign will go live on Fairfax websites and Realestate.com this March.

In keeping with the rapid growth of online marketing and advertising, RADAR has also recently launched its new website and business and creative philosophy, connectedcreativity.

Stay tuned to the RADAR blog for updates on the RADAR website launch party to be held in Sydney, Surry Hills.

20 Questions in 20 Minutes with Emma K

Monday, April 7th, 2008

To commemorate the 5 year anniversary of RADAR communications, and in conjunction with the launch of RADAR’s brand new website, the RADAR blog will feature staff profiles each month, offering insights into the weird and wonderful world of our advertising and design agency. This month, Emma K, designer extraordinaire and long time RADAR employee, explains in 20 questions why she’s like Cadbury chocolate and what connectedcreativity means to her.

Why did you become a designer? What inspired you? I have always been into art and design. I love having the freedom to work anywhere, anytime. Plus being paid for something you love doing is great!

If I wasn’t working in design/ advertising /marketing, I’d be… An art curator for an art gallery

Most memorable exhibition or gallery? The MoMA

What do you love about graphic design? It lends itself to so many areas

Favourite designer? Mies Van Der Rohe, and Ray Eames

Creative tool of choice? Acrylic paint

If I was a colour, I’d be… Charcoal grey - sophisticated, yet compliments so many others!

If I was a brand, I’d be… Cadbury - Australian born, with a wicked sweet tooth

Left or right? Left

Best place for coffee in Sydney/Surry Hills is… Single Origin

Favourite word? Friday

Favourite film? Amelie

When I was little I wanted to grow up and be a… Boss!

Last track downloaded? Lago Bay sessions

What do you like about working at RADAR Communications? I love the working environment we have here - it’s such a great space

Who is the funkiest dresser in the agency? My imac!

Who in the office would you trade places with for a day and why? No one. I like design and the studio

The best career advice I ever received is… Don’t lie about skills and abilities you don’t have- you’ll always get caught out

RADAR is… Red

Connectedcreativity is… Working with the client to deliver creative that meets the brief, but is also successful within its intended market